How Augmented Reality Will Save the Holidays for Brick-and-Mortar … – Adweek

The holidays are a critical time for brands to engage with consumers. As one of the most profitable times of the year for many retailers, brands must find new and innovative ways to stay top of mind with customers.

During the 2021 holiday season, U.S. shoppers spent more than $878 billion, with roughly $211 billion of that coming from online sales, up 54.9% compared with the 2019 holida…….

Augmented Reality and Virtual Reality Market Size to Grow by USD 364557.67 Million From 2022 to 2027, Customer Landscape, Vendor Assessment & Market Dynamics- Technavio – Yahoo Finance

NEW YORK, Nov. 8, 2022 /PRNewswire/ — Technavio categorizes the Global Augmented Reality (AR) and Virtual Reality (VR) Market as a part of the parent technology hardware, storage, and peripherals market, covering manufacturers of cellular phones, personal computers, servers, electronic computer components, and peripherals. The Global Augmented reality and virtual reality Market share is set…….

Google will once again test augmented reality glasses in public – CNBC

Google AR glasses prototype

Google

Google will test augmented reality prototypes in public settings, the company said in a blog post on Tuesday.

Some prototypes will look like normal glasses and will be equipped with microphones and cameras as well as transparent displays.

The new glasses aren’t a product yet and aren’t available to the public, but Google wants to test a…….

Bet On Apple To Lead On Smarter, Cooler Augmented Reality – Forbes

Tim Cook, chief executive officer first expressed interest in AR in 2016 when he told analysts the … [+] platform could be huge. Cook promised Apple would make investments accordingly. (Photo by PG/Bauer-Griffin/GC Images)

GC Images

Augmented reality is finally ready for the mass market. New AR devices are coming soon that will change the way we learn, play…….

Research improves robot/human relations using augmented reality … – binghamton.edu

Robots and humans are increasingly sharing the same spaces — in warehouses, factories, hospitals and other settings.

Assistant Professor Shiqi Zhang works with PhD student Kishan Chandan at Zhang’s Autonomous Intelligent Robotics Lab. Image Credit: Jonathan Cohen.

Assistant Professor Shiqi Zhang works with PhD stud…….

The Global Augmented Reality & Virtual Reality In Manufacturing Market size is expected to reach $27.9 billion by 2028, rising at a market growth of 27.9% CAGR during the forecast period – Yahoo Finance

ReportLinker

AR and VR are entirely compatible technologies which enable a comprehensive 360-degree content perspective in a dynamic simulative world and are driven by relevant analytical findings. Businesses’ demand for augmented reality and virtual reality gadgets for simulative applications has increased.

New York, Oct. 25, 2022 (GLOBE NEWSWIRE) — Reportlinker.com announces th…….

How To Integrate Augmented Reality Into Your Marketing Strategy – The Drum

Incorporating augmented reality (AR) into brand strategy isn’t for the faint-hearted. Dave Mather of Zappar breaks down key considerations for AR-curious marketers.

Augmented reality (AR) is scientifically proven to be more visually engaging and memorable, and to elicit an emotional response in users – outcomes that every marketer cares about. But for many, it still feels like a nasce…….

Metaverse fail: Virtual reality and augmented reality headset sales drop 12% worldwide – Daily Mail

Worldwide shipments of virtual and augmented reality headsets dropped 12% to 9.6 million this year according to data from CCS Insight – a problem for Meta and other tech companies that are invested in the digital worlds’ potential.

VR headset sales in the U.S. also slumped 2% from a year earlier to $1.1 billion as of early December, da…….

Research improves robot/human relations using augmented reality … – binghamton.edu

Robots and humans are increasingly sharing the same spaces — in warehouses, factories, hospitals and other settings.

Assistant Professor Shiqi Zhang works with PhD student Kishan Chandan at Zhang’s Autonomous Intelligent Robotics Lab. Image Credit: Jonathan Cohen.

Assistant Professor Shiqi Zhang works with PhD stud…….